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Business Affiliate Program
Diana Hudson had an interesting project. She wanted to develop a business affiliate program as part of her thesis to earn an MBA in Marketing. Diana’s interest had always been pay for performance marketing strategies and affiliate tactics that would build companies into money makers literally over night. She knew what the potential was in affiliate programs and wanted to prove it to herself with a real life, practical example.
Diana developed a business model where she would sell business software on the internet, more specifically software that would help small businesses manage accounting processes, financial strategies and create outlook models that will help them with day to day and yearly operations. She joined a business affiliate program that offered this kind of software suite and created a small newsletter that would target business owners providing them with free business advice.
In addition to joining the business affiliate program, Diana decided to deploy her own small software package. Having a friend who had recently completed a software program that helped businesses manage SPAM and e-mail messages effectively, Diana proposed creating a business affiliate program for it.
Based on her business affiliate program study, she proved that having an affiliate program in place increased business potential exponentially, directly affecting sales. What was her advice for those looking to make money? Find a business affiliate program that pays a high commission or a high payout per sale or per lead. When Diana joined a couple of affiliate programs, she started seeing the profit potential that affiliate programs had to offer. Needless to say she earned her MBA.
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